Business use cases

Important

The GraphQL API for Product Associations is currently in Preview status for customers on the AWS-US cluster. For more information, see GraphQL API policy.

The playbook can be used for ad hoc or planned price changes.

Ad hoc example: The customer’s subscription is $10/user, same as the price currently on the product. The customer thinks the price is too high, wants a more competitive price, and threatens to take their business elsewhere. The marketplace can use this price change operation to adjust the subscription’s price to $9/user, just for this subscription, while keeping the base product price to $10/user.

Planned example: Product and existing subscriptions are $10/user. At some point in the future, the marketplace plans to increase the product to $15/user, and will also adjust the price of existing subscriptions to match. They can change the price of the product to $15/user in March. In June, they can use this API to adjust certain subscriptions to be $15/user effective in July.

In both examples, and when needed, any discounts are automatically adjusted with the price change. So when some subscriptions had a 10% discount,and at the time the new price goes into effect via price change, the 10% discount will be calculated and adjusted automatically against the new price.